Our Brands
Skipta
Precision-Target Your Key HCPs at Scale
About Skipta
Skipta is a leading digital engagement platform purpose-built for healthcare professionals, offering verified, specialty-specific online communities across more than 50 therapeutic areas. Designed to support meaningful peer-to-peer exchange and brand-to-HCP interactions, Skipta enables pharma and life sciences companies to deliver targeted, relevant content within trusted clinical environments.
Skipta was founded by Dr. Theodore Search, Pharm.D., an infusion pharmacist. While preparing to treat a patient discharged into his care, Ted needed to consult with another infusion pharmacist regarding the appropriate dosage of a new chemotherapy product to administer.
Reluctant to tap into digital channels and social networks, due to the clinical nature of the conversation, an unmet need was identified: a place where like-minded verified healthcare professionals could communicate and collaborate on patient cases across the country.
With deep audience insights, customizable engagement solutions, and industry-leading data from Norstella, Skipta helps brands reach the right HCPs with the right message—privately, confidently, and at scale.