From Clinical Encounter
to Actionable Trigger
Claims data can’t tell you why treatment changed, what the latest labs revealed, or whether a physician is considering switching. NorstellaLinQ Trigger Alerts surface high-value patients and their treating physicians within 2–12 days of a clinical event — so you act while it still matters.
Set Up Your Trigger Program Now
By the Numbers
Maximize Opportunities with Trigger Alerts
Days from clinical event to actionable alert
More weekly triggers with clinical profile enrichment
Multiple myeloma case study, February 2025
New high-risk patients identified in a single oncology program
Top-10 pharma/ hematologic oncology case study
In Their Words
Partnering with Norstella and MMIT, we used real-world data and triggers to find HCPs in real time and prioritized them for field force sizing and engagement plans. We evaluated lots of new data sources, including physicians’ notes and EHRs, to find patients, find them closer to their diagnosis, and improve their lives.
Head of Commercial Analytics
Global Pharma Company
How It Works
Note to Alert in Days
Once your custom curated model is live…
Clinical Event
Day 00
New diagnosis, hospitalization, therapy change, or biomarker result. Physician dictates a note during the visit.
Vendor Refresh
Day 01
Nightly EHR vendor refresh picks up the note. Data enters the NorstellaLinQ pipeline via the Norstella Patient ID linkage.
Model Processing
Day 02
Custom LLM-based entity extraction deploys. Patient is de-identified. Clinical trigger algorithm surfaces relevant signals.
Alert Delivered
Day 03
NPI-matched, cohort-filtered trigger report is delivered to your field team dashboard.
Use Cases
NorstellaLinQ Can Answer the Questions Your Team Is Already Asking
First-Line Uptake: Catch eligible patients at diagnosis before a competitor. Alerts fire within days of a qualifying clinical note — not weeks after a claim.
Switch Opportunities: Identify therapy failure signals in clinical notes — lab deterioration, adverse event language, physician uncertainty — before a switch is coded.
Re-Engagement of Lapsed Prescribers: Surface prior prescribers whose patients have drifted. NPI-level reporting shows which physicians are active in your therapy area.
Rare Disease Patient Finding: Track rare clinical events without relying on ICD codes. Unstructured EHR notes surface misdiagnosed or under-coded patients that claims miss entirely.
Payer-Relevant Event Monitoring: Track treatment failure, hospitalization, and step therapy burden in near-real time to build the evidence base for payer negotiations.
Diagnostic Journey Triggers: Set alerts to fire at diagnostic delays and payer rejections — not just treatment initiation.
Access Barrier Documentation: Combine trigger alert data with LinQ Notes to understand access at the patient level — and take that evidence into payer negotiations.
Field Team Priority Routing: Route access managers to the right accounts at the right time based on real patient burden signals, not territory maps built on historical claims.
Cohort Validation: Validate study definitions against how conditions appear in clinical notes, not just how they’re coded. Reduces misclassification risk before a study launches.
Study Feasibility: Assess whether the clinical note data exists to support retrospective study design — in minutes, not weeks.
Disease Progression Signal Detection: Link EHR, lab, and claims across up to seven years of patient history to trace biomarker trajectories and disease staging.
MSL Engagement: Identify physicians actively managing complex patients based on note patterns — and give medical science liaisons a data-grounded reason to engage.
Get Started
Get Closer to the Patient—Earlier
Discover how Trigger Alerts powered by NorstellaLinQ help life sciences teams identify high-value patients sooner with clinically rich EHR insights. Learn how earlier signals can improve targeting, accelerate engagement, and drive more informed commercial decisions.
NorstellaLinQ
Follow the Patient, Not the Data Fragments
Biopharma’s real-world data foundation. Claims, EHR, lab, and electronic prescription data connected to one patient, with an average of seven years of longitudinal history. Decision-grade, AI-ready, and backed by the people who built it.
Frequently asked questions
Everything You Need to Know About NorstellaLinQ
NorstellaLinQ is a fully integrated data platform that connects real-world data with clinical, regulatory, payer, and commercial intelligence to provide a comprehensive view of the patient journey.
NorstellaLinQ combines structured and unstructured real-world data—such as EMR, claims, and lab data—with proprietary intelligence, creating one of the most complete and connected datasets in life sciences.
The platform integrates open and closed claims, lab results, structured and unstructured EMR data, and proprietary datasets across forecasting, clinical, regulatory, and market access intelligence.
NorstellaLinQ includes more than 74 billion linked data points, offering deep visibility into patient journeys, treatments, and outcomes.
Disconnected datasets can limit insights and slow decision-making. NorstellaLinQ solves this by linking data across sources to provide a unified, end-to-end view of patients and markets.